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FORGE · Capability

Small Business Custom Software Built on Real Infrastructure — Not Cobbled Together by Freelancers

FORGE small business custom software builds web apps, mobile apps, internal tools, and customer-facing features on the same Azure infrastructure that powers the IA platform. Real engineering, real testing, real operations — priced to actually work for small business.

What it is

Why small business custom software usually goes wrong

The small business custom software market has two failure modes. The first is the offshore freelancer route: cheap, fast, and the code works until it does not — then the freelancer is unreachable and the codebase is undocumented. The second is the agency route: expensive, slow, and the deliverable is heavy on slides and light on working software that integrates with anything else your business uses.

FORGE is small business custom software done correctly between those extremes. Real engineers on Azure infrastructure. Source code you own. Documentation that exists. Integration with your existing platform built in from the start, not bolted on afterward. Pricing scoped fixed before any work begins.

For small businesses that need custom but cannot afford agency rates or risk offshore quality — this is the path that actually delivers working software.

What's included
  • Custom web applications on Azure infrastructure
  • Mobile applications (iOS and Android)
  • Internal tools for staff workflows
  • Customer-facing features extending your existing site
  • API development for integrations
  • Source code documentation and ownership
  • Ongoing maintenance and support options
Best fit for
  • Small businesses needing a specific custom capability not in off-the-shelf tools
  • Operations extending the IA platform with custom features
  • Businesses burned by previous freelance or offshore development
  • Businesses that need custom but cannot afford traditional agency pricing
Part of FORGE — the custom development and integration platform.
View all FORGE capabilities →
Common Questions

About this capability

How much does small business custom software typically cost?
Scope dependent. Small features and tools run $3,000 to $15,000. Mid-size custom apps run $15,000 to $60,000. Larger multi-quarter projects can go higher. All FORGE engagements are fixed-price after a Discovery Call — you know the number before any code is written.
Do I own the source code?
Yes. Code FORGE writes for you is yours. We do not build deliverables on proprietary tooling that holds your code hostage. The parts that depend on IA platform infrastructure stop running if you leave the platform, but the application logic itself is fully portable.
How long does a typical engagement run?
Small features ship in two to four weeks. Mid-size custom apps run two to four months. Larger projects are scoped in quarters. Timeline is set during scoping and committed to alongside the fixed price.
What if I want changes after launch?
Ongoing maintenance and enhancement options are part of the offering. Most clients run small custom apps on a low monthly retainer that covers maintenance, security updates, and minor changes. Larger feature additions are scoped as new engagements.

Ready to build the custom features your business actually needs?

Book a discovery call and we will scope what small business custom software looks like for your specific need — fixed-price, real engineering, code you own.

Book a Discovery Call

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